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Helping Exchange Social Perspectives in a Seamless Way
In a consumer-first world, opinion polling helps understand public perceptions and behaviors toward broad-ranging issues. To gauge diverse public opinions on multiple topics of interest, Our Opinions envisioned building a social networking platform for live polls and instant opinions where people can connect, ask questions, take polls, provide their opinions, read market perspectives, get product reviews for buying decisions, and more.
This instant polling and real-time visualization platform spans categories like education, entertainment, current events, finance, politics, and sports, with the flexibility to expand effortlessly into new areas.
Business Problem
Traditional opinion polling methods were lengthy and complex. The client wanted a website that was highly available, scalable, secure, and globally accessible, with minimal management overhead. As an insights-driven business, they needed a flexible ecosystem with integrated tools and analytics to continually measure engagement and refine user experience.
The solution also required simplified content management and high-end infrastructure security one that could balance performance with cost-effectiveness while enabling instant polling and real-time insights.
The Maganti IT Solution
Maganti IT Resources built a modular social polling platform that enables users to create live & interactive polls online, share ideas, and exchange opinions in real time. The modular architecture allows new functional components to be added easily through an agile approach.
We selected Microsoft Azure as the underlying cloud platform, leveraging Azure PaaS and SaaS capabilities to ensure low maintenance, scalability, elasticity, and security. Technologies used: C#, .NET, HTML, CSS, and MS SQL.
To simplify onboarding, users can sign in via LinkedIn, Facebook, or Gmail eliminating the need for new registrations and creating a smooth entry experience.
Advanced Azure features were utilized for security, automation, cloud-native monitoring, logging, alerting, and automated code deployment using Azure DevOps.
Architecture
Maganti IT Resources deployed the application on Azure PaaS (Platform as a Service), utilizing mem-cache-based browser caching, Redis-based edge caching, and API calls to MS SQL databases.
We implemented separate app services for the admin portal, reporting, frontend, and API codebases all built using an MVC (Model-View-Controller) design pattern.
Based on user feedback, the platform roadmap now includes advanced capabilities such as data analytics, artificial intelligence, and machine learning for deeper insights and enhanced real-time visualization.
Client Benefits
Enhanced Value +
Highly Scalable +
Improved Performance +
Cloud Advances +
client-benifits

Results

Agile-Cloud
Agile Cloud
Quickly respond to evolving business needs with agile cloud onboarding and instant polling capabilities.
Strategic-Changes
Strategic Changes
Adapt and implement new strategies with agile, cloud-powered technologies.
Omnichannel-Devices
Omnichannel Devices
Enable access anytime, anywhere allowing users to participate in polls or visualize results across devices.
connected-ecosystem
Connected Ecosystem
Improve deployment lead time through a connected ecosystem of stakeholders and real-time collaboration.